There are several promotional tools that can be used to promote a blog, including:
Social media: Share your blog post on social media platforms such as Facebook, Twitter, Instagram, and LinkedIn to reach a wider audience.
Email marketing: Reach out to your email subscribers and let them know about your latest blog post.
Guest blogging: Write a guest post for another blog in your niche and include a link to your own blog in your author bio.
Influencer marketing: Collaborate with influencers in your niche and have them promote your blog post to their followers.
Commenting on other blogs: Engage in conversations on other blogs in your niche by leaving thoughtful comments and including a link to your own blog.
Search engine optimization (SEO): Optimize your blog post for search engines by including relevant keywords, meta descriptions, and header tags.
Paid advertising: Consider using paid advertising options such as Google AdWords or Facebook Ads to reach a wider audience.
Content syndication: Share your blog post on content syndication sites such as Medium or LinkedIn Pulse to reach a new audience.
Social bookmarking: Share your blog post on social bookmarking sites such as Digg, Reddit, and StumbleUpon to reach a wider audience.
These are just a few of the many promotional tools available for promoting a blog. The key is to find the right combination of tools that work best for your specific audience and niche.